Denver Startup Week is back, Get some great tips on reevaluating your Marketing Strategies, plus Ryan is Back!
🎉 Ryan is Back!
(and Lucy is in Kindergarten)!💟
I am ecstatic to be back at Collective Mind Technologies FULL TIME!
It’s been a wild crazy ride since Covid started. We have weathered the storm, traveled all over the west coast in a van, revamped our website, built a production studio, and we also now have a kindergartener!
Lindsay has been running CMT full time by herself for the past 3 years and I am forever grateful! She’s built CMT back to the point I am able to leave my job and be back to Rock & Roll! We know this is going to be an unbelievable chapter of our business and can’t wait for you all to be apart of it!
I’m incredibly excited and can’t wait to bring my energy back full time! We have big plans and can’t wait to share them with you all!
As you may know, Lucy was a huge part in us starting CMT. We wanted to have the flexibility and freedom to work and spend time with our daughter. Lucy’s creative, determined, and loving personality has helped shape us as parents and we can’t believe she’s in kindergarten. Now, 5 years after starting CMT and becoming parents, we are embarking on a new chapter with CMT and a big new chapter for Lucy!
It’s that time of year again, Denver Startup Week is just around the corner! It is one of the largest free events of its kind. Denver Startup Week is an annual event that celebrates the entrepreneurial spirit and startup community in Denver. It features a series of workshops, panel discussions, keynote speakers, networking events, and more, all focused on various aspects of starting and growing a business.
It’s a fantastic opportunity for entrepreneurs, innovators, investors, and professionals to come together, learn from each other, and showcase their ideas and products. Go check it out and make the most of the valuable insights and connections the event can offer! Click the button to register and get more info. If you plan to attend this year’s event, we hope to see you there!
Fall can be an excellent time to reevaluate your business’ marketing strategies. Here are some great tips on how to do that:
Review Performance Metrics: Analyze key performance indicators (KPIs) from the past few months to understand what’s been effective and what needs improvement. Look at metrics such as website traffic, conversion rates, email open rates, and social media engagement.
Content Audit: Review your existing content to see what can be repurposed or updated for the Fall season. Create new Fall-themed content that resonates with your audience’s interests and the seasonal spirit.
Seasonal Offerings: Consider what products, services, or promotions are best suited for Fall. Develop offers or bundles that align with the season’s themes and customer needs.
Social Media Review: Evaluate your social media profiles and posts. Adjust your content calendar to include Fall-related topics, holidays, and events that your audience is likely to engage with.
Holiday Planning: Plan your marketing campaigns for upcoming holidays like Halloween, Thanksgiving, and Black Friday. Determine the offers, promotions, and content you’ll create for these occasions.
Marketing Budget Allocation: Review your marketing budget allocation and adjust it to accommodate Fall-specific initiatives and campaigns. Allocate resources based on expected returns and priorities.
Goal Setting: Set specific goals for your Fall marketing campaigns. Whether it’s increasing website traffic, boosting sales, or growing your email subscriber list, clear goals will help you measure success.
Testing and Experimentation: Fall is a great time to try out new strategies and tactics. Consider A/B testing different approaches to understand what resonates best with your audience.
Always keep in mind that reassessing your marketing strategies is a continuous journey. Consistently monitor and adapt your tactics according to the results you’re achieving and the ever-changing landscape of your industry. And as always, we at CMT, are here for any tech or creative services you may need!
